Chain of Hope
Chain of Hope Gala
The brief
Activities included pre and post event press release, inviting celebrities to attend event, inviting journalists along to cover the event and secure pre and post event interviews with CEO and overseeing the photographer’s from consumer magazines.
I also supported the charity with the placement of beneficiary case studies in women’s consumer magazines, local fundraisers in regional media, celebrity supporter interviews in national newspapers and additional opportunities.
Impact
Coverage was achieved across national and regional media including the Daily Mail, Daily Express, Evening Standard, Grazia, OK!, Hello! Tatler, and US Weekly.